Start Up

This series offers viewers an up-close and personal look into the world of the modern American entrepreneur. As complicated as starting a business may seem, the goal is to demystify the process by sharing the real life experiences of average Americans who are taking control of their own destiny while creating jobs for others. Over 90% of all companies in America are small businesses. Those small businesses employee over 50% of all people working in this country. Today's media rarely focus on the stories of those Americans and their hard work, despite small-businesses being the backbone of the country. "Start Up" is a explores the next generation of American business owners and the dreams that drive them.

Wed, Sep 11	6:00 A.M.	The Lip Bar: Detroit, MI NH Create (11.4) The Lip Bar, a vegan and cruelty-free beauty brand on a mission to help change the way you think about beauty.
Sun, Sep 15	1:30 P.M.	Opnr: Grand Rapids, MI NH World (11.3) Opnr, a national entertainment marketplace for booking talent for live performances.
Wed, Sep 18	6:00 A.M.	Wolverine Pickleball: Ann Arbor, MI NH Create (11.4) Wolverine Pickleball, a business on a mission to elevate the sport of Pickleball in SE Michigan.
Sun, Sep 22	1:30 P.M.	CritterPro: Jacksonville, FL NH World (11.3) CritterPro, a company on a mission to help people wildlife related issues that may be impacting their home.
Wed, Sep 25	6:00 A.M.	Baobab Fare: Detroit, MI NH Create (11.4) Baobab Fare, a restaurant that serves up traditional East African dishes from their hometown of Burundi, Africa.
Sun, Sep 29	1:30 P.M.	Ampersand - Fort Worth, Texas NH World (11.3) A coffee house by day and lounge by night, Ampersand is taking the Dallas/Fort Worth area by storm with a fresh and youthful approach to hospitality.
Wed, Oct 2	6:00 A.M.	Apogee Air: Waterford, MI NH Create (11.4) Apogee Air, a company that provides flight training, aircraft management and pilot services.
Sun, Oct 6	1:30 P.M.	Desert Creek Honey - Blue Ridge, Texas NH World (11.3) Developing a passion for bees at the age of 12 when he won a beehive in a contest, Blake's interest in apiculture only increased into adulthood, driving him to start Desert Creek Honey, a company that sells raw, unfiltered honey and all things beekeeping to support a new generation of beekeepers.
Wed, Oct 9	6:00 A.M.	Brian Lefeve: St. Clair Shores, MI NH Create (11.4) Brian LeFeve, a life coach focused on Human Optimization and helping individuals live their best life.
Sun, Oct 13	1:30 P.M.	Just Elope - Dallas, Texas NH World (11.3) Wearing a Walmart dress purchased on the way to city hall wasn't the wedding Jennifer ever dreamed of, but it was all the motivation that she needed to start Just Elope, a business that specializes in micro weddings for people who want a beautiful wedding on a smaller scale.
Wed, Oct 16	6:00 A.M.	East End Market: Orlando, FL NH Create (11.4) East End Market, a food hall and neighborhood market.
Sun, Oct 20	1:30 P.M.	Magdalena's Catering and Events - Fort Worth, Texas NH World (11.3) Husband and wife team, Paige and Juan met while working at a popular restaurant before creating Magdalena's Catering and Events, which has become one of Fort Worth's premier catering companies with a food truck, a permanent supper club, and a Spanish tapas restaurant.